The initial stage where ideas are brainstormed and concepts are developed. This involves defining the objectives, target audience, and key messages of the print material.
Craft
The stage where the concept is translated into tangible design elements. This involves selecting appropriate visuals, typography, and layout to bring the concept to life. It also includes the technical aspects of design, such as color choice and image editing.
Completion
The final stage where the print material is refined and prepared for production. This involves reviewing and fine-tuning the design, ensuring it meets quality standards and aligns with the project goals. It also includes preparing the files for printing and overseeing the production process to ensure a successful outcome.